Sam Jones Media exam A2 blog
Monday, 4 November 2013
3 articles that discuss youth
in Londonderry
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Five youths arrested after man left with severe injuries
guilty of manslaughter
A post-mortem examination found Glen Kitchens died from head trauma
Sunday, 22 September 2013
How could passive audience effect models be applied to the representation of youth in the media?
Audience theories put the audience into two catogories; passive and active. Passive is the idea that the media injects ideas and views directly into the brain of the audience, which controls the way people think and behave. Active is when the audience have a role to play in understanding of the media text that they're viewing.
The representation of youth in the media can be applie to by the passive audience effects model. Those who lack experience of the events covered in the media, (e.g those who aren't interested or are not bothered) are more likely to accept what is seen on TV, without even realising. Examples of passive audience effect models are the Hypodermic syringe model, the cultural effects model and the cultivation theory.
Firstly, the hypodermic syringe model is the theory that injects ideas, attitudes and beliefs into an audience. Linking to the representation of youth in the media, it means that the audience could see youths misbehaving, and it can make them apply their opinion to all youths. For example, if somebody watches crimewatch and sees a stabbing that has occurred by a adolescent, it can inject the idea into them that all youths are out to be violent and hurt people. However, now, the audience is much more aware of the media and that ideas are 'injected' into them unconsciously.
Next, the cultural effects model also shows the audience as passive and encourages them to make and agree with social group stereotypes. It is less immediate than the hypodermic syringe model but gives out a 'drip drip' effect which makes the audience slowly come to accept the preferred reading interpretation of events that the media promotes. This model suggests that the media context contains strong ideological messages which reflect the value of those who control and produce the media, which makes it bias. The representation of Youth culture can link into this. For example if a member of the audience is watching a TV series over a period of time that includes youths, the audience may build up a stereotype of them over time after seeing them being represented in the media as either positive or negative. Because the media are promoting their own interpretations of events, the audience may slowly either agree or disagree with the representation.
Lastly the cultivation theory. This is quite similar to hypodermic syringe model because it has the idea of brainwashing the audience to make them believe that the reality outside your home is like what you see in the media. Linking to the representation of youth culture, it can brainwash those watching/listening and put ideas into their head. If they see drastic stories on the news (e.g the London riots) which youths were the main cause for, the audience will be brainwashed into thinking all youths are responsible and violent, when really they're not.
Wednesday, 18 September 2013
Post modernism
BRICOLAGE
The term bricolage is used to describe a work that is made from combining existing materials, independent of their original purpose. A example of this is punks using dog collars as a status symbol. It was the idea of putting a idea with another to create something new. Bricolage is a french word for 'jumble'. Another example I found was queens version of ‘under pressure’.HYBRIDITY
INTERTEXUALITY
Intertextuality is the shaping of other texts' meaning by other texts. This Madonna music video is an example of intertextuality.
The Simpsons video is an example of intertextuality because it show references to famous film scenes.
JEAN BAUDRILLARD
Hyper reality- An example of this is Disney world. Baudrillard claims that Disneyland is the best example for understanding how reality works in the Post modern world, a place which at the same time a real physical space but also clearly a fictional representational world.
Saturday, 14 September 2013
Thursday, 20 June 2013
Alternative ideas- documentaries
Observational- This is where the documentary maker follows the person around to observe their life. Hand held camera can be used and long takes are used. In observational documentaries, no voice overs are included. Examples of this is '16 and pregnant', 'teen mom' or 'big brother'.
Expository- These are documentaries that expose peoples life and are well known for having a commentator that explains the story. It includes; a commentator, rhetorical questions, facts, opinions and persuasive techniques. An example of a expository documentary is 'Cheaters'.
Reflexive- in this documentary, the film maker acknowledges their presence in front of the camera and provides a narrative in the documentary. A good example of someone who makes good reflexive documentaries is Louis Theroux as he appears in front of the camera as a interviewer. An example of a reflexive documentary is 'CatFish'.